Contents
Are company logos copyrighted?
The simple answer: Logos are not copyrighted, they are actually trademarked. Whether or not legal action is taken for replicating a trademarked logo is fully up to the company or entity that owns the trademark. A company still has legal rights to their logo even if it’s not trademarked.
Do I need permission to use a client logo on my website?
If you want to use your clients’ logos, make sure to get their permission first. If you don’t want to ask for permission, don’t use the logo. Nothing will damage your company’s credibility more than a publicized lawsuit for trademark infringement.
Can you put other companies logos on your website?
The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-based marketing campaigns.
Why do you need permission to use a logo?
A logo, more formally a logotype, is a graphic symbol identifying a particular company or product. A well-designed logo helps a company identify itself and market its products, so businesses are protective of unauthorized logo use.
Can you use brand logos on your site without express consent?
Besides, the copyright and trademark system allows for a few exceptions that let you use such Intellectual Properties of companies without seeking their explicit permission. These “fair uses” mainly fall under two categories: 1) Descriptive & 2) Nominative.
Is it against the law to use someone else’s logo?
However, the Publishing Law Center states that, unlike a copyright, a trademarked logo’s ownership can last forever. Logos don’t even need to be registered as trademarks to be protected under current law. This means that using someone else’s logo without permission, even if it’s unregistered, is against the law.
Can a brand logo be used on a website?
When you decide to use a brand’s Intellectual Property assets such as its logo on your website as part of your account-based marketing drives, you have to think about two legal mechanisms that work to protect them: A trademark is used to protect a “business’s commercial identity” or “brand.”