What is API Marketing Cloud?

What is API Marketing Cloud?

Intro to Marketing Cloud APIs. The Marketing Cloud offers two APIs that share a common authentication mechanism based on OAuth 2: The REST API exposes broader access to Marketing Cloud capabilities. The SOAP API provides comprehensive access to most email functionality.

How do I connect to Marketing Cloud API?

Creating a Connected App in Marketing Cloud Setup

1. In Marketing Cloud, go to Setup.
2. Click Apps.
3. Click Installed Packages.
4. Click New.
5. Give the package a name and description.
6. Create the package with enhanced functionality.
7. Save the package.
8. Under Components, click Add Component and select API Integration.

How do I export emails from marketing cloud?

1. On the Export page, scroll to ESP connectors. Select your Salesforce Marketing Cloud connector.
2. Select ‘Create a new email’ or ‘Update an existing email’ Fill in the details.
3. Under the Segmentation section. You can select if you want to export one version, multiple versions or use a segment set.
4. Click ‘Start Export’

What is REST API in Sfmc?

REST API. The REST API uses JSON request and response bodies and resource endpoints to support multi-channel use. REST calls are synchronous, with timeout values of 120 for non-tracking operations and 300 seconds for tracking and data retrieve operations.

How do I install packages in marketing cloud?

Install Packages

1. In Marketing Cloud, go to Setup | Apps | Installed Packages.
2. Click New.
3. Give the package a name and description.
4. Click Save. Once the package is saved, you see important details about the package.
5. Under Components, click Add Component.
6. Select one of the following. API Integration.

What is a transactional API?

The Transactional API is made for 1-to-1 interactions. It allows you to push a specific user ID or to a group of IDs (device token, install ID or custom user ID). Use it to send action-oriented or time-sensitive push notifications. Time-sentitive notifications: Delivered order, delayed flight, canceled train, etc.

How does data get to Marketing Cloud?

Import Data into a Marketing Cloud Data Extension

1. Click Subscribers.
2. Click Data Extensions and then click the desired data extension.
3. Click Import.
4. Complete the fields in the Upload File section:
5. Click Next.
6. Complete the fields in the Configure Mapping section:
7. Click Next.

How do I extract data from Salesforce Marketing Cloud?

Create a Data Extract File

1. Click Create Activity.
2. Select Data Extract.
3. Add a name, external key, and description for the activity.
4. Enter a file naming pattern so that the activity knows what to name the file it creates.
5. To determine the web analytics tools used to interpret the extracted file, select an extract type.

How do I export data from Salesforce Marketing Cloud?

Export a Marketing Cloud Data Extension

1. Click Subscribers.
2. Click Data Extensions.
3. Under actions click Export for the data extension to export.
4. Complete the dialog box: Data Extension – The name of the data extension selected to export. If file size exceeds 20MB, you must use the FTP option.
5. Click Export.

How to use Marketing Cloud transactional messaging API?

To receive immediate notifications about whether your message was sent and other events, use the Marketing Cloud Event Notification Service. These features distinguish the Transactional Messaging API from triggered sends in Email Studio and from MobileConnect outbound SMS messages.

How are messages sent in the Marketing Cloud?

All messages are sent as quickly as possible. For email, there’s no need to select high, medium, or low priority in a send definition. You can track each message through Marketing Cloud from the client’s host system, including the Event Notification Service, using the messageKey attribute.

What is a triggered email in email studio?

This documentation applies only to the Transactional Messaging API. For triggered sends that are managed in Email Studio, review the Triggered Email Scenario Guide. Transactional messaging is immediate, automated, non-promotional messaging, such as order confirmation messages, password reset emails, and bank balance inquiry messages.