How do I create a send classification in Sfmc?

How do I create a send classification in Sfmc?

Create a Send Classification

1. In the app switcher, hover over your name and click Setup.
2. Search for Send Classification .
3. Click Create.
4. Complete the information in the Properties section.
5. Choose a valid value for the CAN-SPAM Classification.

What is send classification?

A send classification is a combination of a sender profile and a delivery profile. Send classifications take an extra minute to setup, but is the easiest way to ensure messages are sent as intended.

What is the difference between the sender profile & delivery profile?

While the sender profile includes the From information for your sends, the delivery profile includes some important message information for each send. You can choose to include the default account information for a delivery profile, select a different delivery profile, or even forgo the delivery profile altogether.

What is sender profile and delivery profile in Marketing Cloud?

A sender profile specifies the from information for a send ie., ‘From Name’ and ‘From Email Address’, in a central location which can be used across multiple sends without the user needing to select it each time. In a delivery profile, you specify the IP address and choose the header and footer to be used for a send.

What is a sending profile?

A Sending profile is emailing information. It includes sender email address, sender name and return email address (for replies). It discloses the following: who sent, where they sent from, and if they answered, where the email will be sent.

What is a list in Sfmc?

A List is a compilation of subscribers that receive your communications. Lists store the email address and subscriber status (Active, Bounced, Held, Unsubscribed) for each subscriber. As an option, a subscriber key can be defined, as well as profile and preference attributes.

How do you create an exclusion list in Marketing Cloud?

An exclusion list is any list, group, or data extension you create in the application that at the time of send you select to exclude from the send. If your Email Studio account has subscriber key enabled, the system excludes using the subscriber key value.

What does it mean to send email in SFMC?

Unlike triggered sends, it does not occur in response to a user’s action or an API call but is created to send emails to a user-initiated subscriber list or data extension. SFMC allows single-click execution of user-initiated sends, and repeatable scheduling inside an automation. Here, you first create a definition of an email send.

What do you need to know about SFMC?

SFMC allows single-click execution of user-initiated sends, and repeatable scheduling inside an automation. Here, you first create a definition of an email send.

How to create a send classification in Salesforce?

You can use a send classification to specify the sender profile, delivery profile, and CAN-SPAM classification for an email message you send via the SOAP API. This includes the From information, physical address, and other information required before an email can be sent. How to Create a Send Classification

How is a data extension used in SFMC?

In SFMC, a data extension is a table containing fields of data about subscribers. This information can be used to run queries, pull information, and to send emails to a subset of subscribers. Like Single Sends in Journey Builder, Send Flows in Email Studio can send data to a data extension.