What is an auto-suppression list?
Suppression lists serve as a do-not-contact list for your email sends. Auto-suppression lists typically include addresses with a history of spam complaints, unsubscribe lists from previous providers or advertisers, addresses of your competitors, and canceled customers.
How do I export an auto-suppression list from marketing cloud?
Export the Marketing Cloud Auto-Suppression List
- Step 1) Export the Auto-Suppression List via Data Extract Activity. Create a Data Extract activity with the desired name.
- Step 2) Create a File Transfer activity using Transfer Type: Upload. Create a File Transfer activity with the desired name.
What is a suppression list in email marketing?
A suppression list is a list of contacts that you do not want to send to because sending to these contacts could hurt your sending reputation and delivery rates. The suppression list also collects emails that bounce, are blocked, or invalid.
What is LIST detective in marketing cloud?
List Detective is a proprietary Marketing Cloud database of bad email addresses that your Lists are “scrubbed” against whenever they’re imported.
How do you create a suppression list?
Create a suppression list
- Select Create under Data.
- Select Suppression List.
- Type the name of your suppression list in Database or List Name.
- Choose the folder where you want to save the suppression list, Private or Shared.
- Click Next.
- Click Create.
What does it mean to be on a suppression list?
What is a Suppression List? A suppression list is a list of contacts that you do not want to send to because sending to these contacts could hurt your sending reputation and delivery rates.
Why do I need a spam suppression list?
The suppression list is required by the CAN-SPAM Act to ensure that email senders have a method of opting-out recipients who unsubscribed or marked email as spam. The suppression list also collects emails that bounce, are blocked, or invalid.
Do you have to have a suppression list on Twilio?
Luckily in Twilio SendGrid’s platform, you are required to enter an unsubscribe group, which automatically creates a suppression list. You don’t have to worry whether or not your unsubscribed recipients are being sent email. Pro tip: Make it easy for recipients to find your unsubscribe link.