How do I create a custom report in Salesforce Marketing Cloud?

How do I create a custom report in Salesforce Marketing Cloud?

Creating a Custom Report in Salesforce Marketing Cloud to Track Account Health

  1. Run Server-Side JavaScript.
  2. Append Data Extension with SQL Activity.
  3. Overwrite Data Extension to Sort by Day.
  4. Group Stats by Month.
  5. Record Active Subscribers.
  6. Calculate Monthly Engagement.
  7. Schedule Daily Automation to Update Data.

How do I schedule a marketing cloud report?

Yes, all standard Marketing Cloud Analytics Builder reports can be scheduled to run at specified dates and times. After a report is saved, click the schedule icon. Scheduling options include start date and time, time zone, and the options to run once, hourly, daily, weekdays, weekly, or monthly.

How do I enable Discover reports in marketing cloud?

Accessing Discover Reports in Analytics Builder

  1. To access Discover Reports in Analytics Builder, login to Marketing Cloud.
  2. A Reports Overview screen will appear.
  3. A Report Catalog of available Discover Reports will appear.

What is a Discover report?

Discovery reports help you identify categories that are highly-correlated to a defined audience, media, sites, or conversion (floodlight activities) events.

Are there reporting capabilities in the Marketing Cloud?

Reporting capabilities are only available on standard data extensions that are a core part of the Marketing Cloud. Reports for any customer created data extension are considered custom. If you want to get even more sophisticated with testing and tracking your message success, check out the A/B Testing feature in Marketing Cloud.

How does the Marketing Cloud work for Salesforce?

Keep in mind that tracking data stays in your account as long as your account exists. Marketing Cloud provides dozens of standard reports to track the effectiveness of your campaigns. You can run reports manually or schedule them to run automatically. You can also choose who receives the reports.

How to create a report in Salesforce cloud?

Now you can specify your report parameters (those depend upon the type of report you selected) by dragging available fields into the filter area. The report refreshes with the data. Now that your report is ready, you can email, FTP, download, or snapshot the results.

How does Marketing Cloud randomly send out winning versions?

You set conditions for the test and Marketing Cloud randomly sends the two versions out to a subset of your selected subscribers. The system then tracks and selects a winning version. You can set up your test so that the winning version is automatically sent to the remaining subscribers.