What is multi-org in Marketing Cloud?
Multi-Org is an Enterprise 2.0 account configuration. This configuration allows individual Marketing Cloud business units to connect with a single Salesforce org, independent of the parent account or other business units. Multiple business units connected to a single org.
How do I turn on Marketing Cloud?
Next it’s time to configure settings for the integration and make the connection in your Salesforce CRM account.
- Click the plus icon to navigate to the All Tabs screen.
- Click Marketing Cloud.
- Click Connect to Marketing Cloud.
- Enter the username and password for the Marketing Cloud API User.
- Click Login.
Who is responsible for Marketing Cloud Connect in Salesforce?
The person who manages the daily use and setup of Marketing Cloud Connect within Sales Cloud or Service Cloud. At least one user in the Salesforce CRM org needs access to configure Marketing Cloud Connect inside the CRM environment. This can be you or it can be another person.
Do you need a subscriber key for Marketing Cloud Connect?
Marketing Cloud Connect only recognizes subscribers that use the contact/lead ID as their subscriber key in Marketing Cloud. You may need to perform a subscriber key migration to align contacts between the two clouds if you currently use a different subscriber key. Now let’s discuss the system user accounts required for implementation.
What does the Marketing Cloud Connect API do?
The Marketing Cloud Connect API user completes the account-level connection between Marketing Cloud and Sales Cloud or Service Cloud. This user provides the initial authentication for email sends, triggered sends, tracking subscription requests, and Journey Builder entry events.
Can you send email with Marketing Cloud Connect?
Can’t send any emails using MC Connect. A Marketing Cloud user who does not have a CRM account. Can view and send using Salesforce data extensions in Marketing Cloud (if they are configured). Can’t send to a Salesforce report or campaign. Now it’s time to consider which individuals in your company need to use Marketing Cloud Connect.