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What is publication list in Marketing Cloud?
Publication lists allow recipients to unsubscribe from different categories of commercial emails. Your newsletters, invites/announcements, and alerts could use different publication lists to let recipients unsubscribe from one and not the others.
How do I resubscribe someone on Marketing Cloud?
For a contact to resubscribe, they’ll need to complete the following steps:
- Navigate to their email inbox.
- Locate and open a marketing email that you’ve previously sent them from your HubSpot account.
- In the email footer, click the email preferences link to resubscribe or update their email preferences.
How to unsubscribe from all publications in the subscription center?
If you wish to unsubscribe from ALL publications from %%member_busname%% , click the Unsubscribe From All button below. Remember, that you will need to use the CloudPagesURL function to link to the subscription center CloudPage from an email.
How to add subscription center to marketing email?
To add a subscription center link to a marketing email: While working in a text element, add some link text (such as manage subscriptions) at an appropriate place. Select the anchor text, and then select the Link button from the floating toolbar, which opens the Link dialog box. Select the Assist edit button for the Link field.
When to delete contact unit from Marketing Cloud?
Finally, synchronized data extensions could move information from other clouds into Marketing Cloud. It’s best to remove that information at the source, then delete it from Marketing Cloud to avoid accidentally reintroducing it back into your account.
When to use custom profile and subscription center?
Sooner or later, most Marketing Cloud users switch to custom Profile and Subscription Centers, as the standard one is not enough when it comes to more complex use cases. A Subscription Center is nothing else but an HTML form.