What do you need to know about ExactTarget?

What do you need to know about ExactTarget?

ExactTarget is a marketing automation and analytics software. It can be used for email, mobile, social and online marketing. The software solution offers consulting and implementation services as well. It’s offered in the form of a hosted, online subscription model. ExactTarget is the 1:1 platform marketers need.

What does the ExactTarget Marketing Cloud do for You?

The ExactTarget Marketing Cloud helps users to make the most of each and every customer interaction. This is done by creating personalized, cross-channel customer journeys. This helps in delivering exceptional brand experiences. ExactTarget is a marketing automation and analytics software.

Where can I find the description of a PDF document?

Shows basic information about the document. The title, author, subject, and keywords may have been set by the person who created the document in the source application, such as Word or InDesign, or by the person who created the PDF. You can search for these description items to find particular documents.

How do you export metadata in Adobe Acrobat Pro?

To edit the metadata, type in the boxes at the bottom of the Model Tree. To export object metadata, from the options menu, choose Export As XML > Whole Tree to export all objects in the Model Tree, or choose Export As XML > Current Node to export only the selected object and its children.

When did ExactTarget go public in the stock market?

In 2010, ExactTarget acquired CoTweet, a company founded in 2008 that develops and markets software for managing multiple Twitter accounts. ExactTarget went public in March 2012 and raised $161.5 million in funding on the New York Stock Exchange.

When did ExactTarget get acquired by Salesforce?

It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing. In 2012, it raised $161.5 million in an initial public offering, before being acquired by Salesforce for $2.5 billion in 2013. ExactTarget was renamed to Salesforce Marketing Cloud in 2014 after the acquisition by Salesforce.