How do I label events in Google Analytics?

How do I label events in Google Analytics?

Auto-event tracking options

  1. Log into Google Tag Manager.
  2. Select “Tags” from the left-hand side.
  3. Create a new tag and select Universal Analytics as the Tag Type.
  4. Set your Google Analytics Tracking ID.
  5. Choose “Event” for the track type.
  6. Set your Event Category, Action, Label and Values.
  7. Set your triggers as required.

How do I extract events from Google Analytics?

To export a report:

  1. Open the report you’d like to export. Analytics exports the report as it is currently displayed on your screen, so make sure that you’ve applied your desired date range and report settings.
  2. Click Export (across from the report title).
  3. Select one of the export formats: CSV. TSV. TSV for Excel.

What is Google Analytics event name?

Event label names should describe specific information relating to an event. This is event segment that is more flexible and here you can freely select the name which, by subsequent analyses, will be the easiest to identify features of Event that you want to explore.

How to create an event in Google Analytics?

Sign in to Google Analytics. Navigate to your view. Open Reports. Select Behavior > Events. An Event has the following components. An Event hit includes a value for each component, and these values are displayed in your reports. For example, you might set up a video “play” button on your site so that it sends an Event hit with the following values:

How to set up Universal Analytics event tag?

First, make a new Universal Analytics Event Tag (click Tag Configuration, Choose “Universal Analytics” under “Featured” tags, and then click the edit icon to choose the “Track Type”) and name it. Choose a new Universal Analytics Event tag in Google Tag Manager. Next, set up your Category, Action, and Label.

Why is Event Tracking important in Google Analytics?

Google Analytics event tracking lets you learn a ton about user behavior. – image source Google Analytics event tracking is one of the most powerful features in Google Analytics, but it’s also one of the least utilized, at least on a broad scale and at a strategic level.

How to set up event tracking with Google Tag Manager?

How to set up event tracking with Google Tag Manager. 1 Step 1: Set up Google Tag Manager. Create an account on the Google Tag Manager dashboard. Put in an account name reflective of your business. Then 2 Step 2: Turn on built-in variables. 3 Step 3: Create a tag. 4 What next?