Contents
What is a list-unsubscribe header?
List-unsubscribe is an optional email header that allows email recipients to opt-out of receiving emails without clicking through an unsubscribe link or marking a sender as spam or junk.
How do I add an unsubscribe option to my email?
How-To
- Open your email template or your draft campaign.
- Highlight the text that will be clickable to the unsubscribe form.
- Click on the Insert Link icon.
- Use the “Hyperlink Type” drop-down to find the “Unsubscribe” type.
- Choose your unsubscribe form in the “Form Name” drop down.
How do you unsubscribe to an email?
On your Android phone or tablet, open the Gmail app . Open an email from the sender you want to unsubscribe from. At the bottom of the message, tap Unsubscribe or Change preferences. If you don’t see these options, the sender didn’t give information required for unsubscribing.
What is the List-Unsubscribe header in email marketing?
The list-unsubscribe header is an additional ‘unsubscribe’ link generated by some of the most common email providers (Gmail, Outlook, etc.) when list-unsubscribe instructions are detected in the email header.
How to implement the List-Unsubscribe header – validity?
It is recommended to specify a subject line (see example below) for the mailto: method, especially if you use an unsubscribe address that is not dedicated to unsubscribe requests. List-Unsubscribe: ,
How to create an email address for unsubscribe?
If you cannot create an email address specifically for unsubscribe requests, use a role email address such as [email protected] (whatever role account you have available). Your email service provider will let you know if they have specific requirements about the mailto: email address.
Do you have to enter a username or password to unsubscribe?
Do not require the subscriber to enter a username or password, or select a checkbox in order to unsubscribe. It is recommended to use both communication methods because mailbox providers may use either method to contact you. If you can only choose one communication method, choose the mailto: option as more mailbox providers use this method.