How do I track affiliate conversions in Google Analytics?

How do I track affiliate conversions in Google Analytics?

Google Analytics is not an affiliate tracking software. You have to be a website owner to track the performance of an affiliate link, as it is located on the company’s property. Usually, some data, such as traffic logs and conversions, is available to you through your personal affiliate dashboard.

How do I track custom campaigns in Google Analytics?

How to set up Custom Campaigns?

  1. Step 1: Identify the destination URL you want to track.
  2. Step 2: Select a variable for each of the UTM parameters you want to use.
  3. Step 3: Create a tracking link by adding the campaign tags to the destination URL.
  4. Step 4: Place the tracking links.
  5. Step 5: Check your Google Analytics reports.

How do affiliate marketers use Google Analytics?

Tracking affiliate links in Google Analytics

  1. Create a tagging convention so that data in your reports is consistent.
  2. Identify the affiliate traffic Source, Medium and Campaign, if you want to include one.
  3. Create UTM tags and append those to URLs your affiliates will be using to refer traffic to your site.

What is Google Analytics affiliate code?

The default Google Analytics code tracks how your website visitors interact with your website’s pages, but it doesn’t track clicks on links within the pages. To track affiliate links or any other outbound links on your site, add some additional event tracking code to both the page and each link you want to track.

How do you track affiliate performance?

Here is a quick guide to the metrics you should track to determine your affiliate sales program’s success….

  1. Clicks.
  2. Number of sales actions.
  3. Conversion rate.
  4. Return on ad spend.
  5. Incremental revenue.
  6. Cost per click and cost per sale.
  7. Percent of active affiliates.

What is a campaign Google Analytics?

In its broadest definition, campaign tracking refers to a method of identifying how users discover your site. Specifically, you use campaign tracking in Google Analytics to accurately track online advertising campaigns to your website, both from Google Ads generated campaigns as well as from other advertising sources.

How do I create an affiliate tracking link?

Step 1: First, create a project. Type in a project name and click “Save.” Step 2: To add a new tracking link, click on the “+ Tracking Link” sign on your dashboard. Step 3: In the destination URL, copy and paste your affiliate link.