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Meta Keywords are not used by Google but Other Search Engines Still Use Them. Meta tags are still important for Bing, Yahoo, Yandex, and Baidu. Learn how to optimize your meta keywords. It might be a surprise for many SEOs but the meta keywords tag is still used by some search engines as part of their ranking process.
The meta tag contains information about the document. Google understands a standard set of meta tags. You can use custom meta tags to provide Google with additional information about your pages. Google can use this information to create rich snippets or enable sorting of search results.
Why are Google meta tags no longer useful?
Since 2009, the keyword tag has proven to be no longer useful as so many individuals abused the feature via keyword stuffing and algorithmic manipulation. As Google explains, “Our web search (the well-known search at Google.com that hundreds of millions of people use each day) disregards keyword meta tags completely.
Are there any tags that are specific to Google?
The tag applies to all search engines, while the tag is specific to Google. In the case of conflicting robots (or googlebot) meta tags, the more restrictive tag applies.
Are there any meta keywords in Google search?
Meta Keywords: A series of keywords, separated by commas, meta keywords were once primary ranking factors. However, post-2009, this form of meta tag is no longer a factor in Google’s search engine algorithm. Meta Robots: These tags can be useful under specific circumstances.
Each content attribute can contain up to 1,024 characters. Programmable Search Engine will process up to 50 meta tags per page, but it’s a good idea to keep the number much smaller and more manageable. Programmable Search Engine does do some processing when coverting meta tag content to PageMaps.