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How does Google Analytics track direct traffic?
You can view your website’s direct traffic by going to Acquisition » All Traffic » Channels from your Google Analytics account. If you want to see the top landing pages that received most of your direct traffic, you can click the ‘Direct’ link.
Why am I getting direct traffic?
Direct traffic is most often the result of a user entering a URL into their browser or using a bookmark to directly access the site. Essentially, Direct sessions occur any time Google Analytics cannot determine another referring source or channel.
Where can I find Google Analytics Traffic Report?
To help you find the data that matters, you can start by logging in to your Google Analytics account and then go to Acquisition » All Traffic » Channels. In this Google Analytics web traffic report, you can see which channels are driving the most traffic to your website. For instance, you can see Organic Search has the most number of visitors.
Why are referrals recorded as traffic on Google Analytics?
If you send out an email newsletter with a link to your site, and the recipient opens and clicks it from within a browser, such as Gmail or Yahoo!, the traffic is recorded as a referral, even though the real traffic source was a newsletter, something you’d like to track separately. This is always true unless you add campaign tracking code.
But social traffic is actually categorized as referral or direct. Any clicks on tweets or posts without tracking code and within a browser will appear as referral traffic. The fix #1: Some social media tools can be set up to add campaign tracking code to shortened links.
How can I track the traffic to my website?
Now, if you’re site gets a lot of organic traffic, you should know which keywords your site is ranked on. To find that out, MonsterInsights offers a Search Console Report. It shows the top 50 Google search terms for your website along with clicks, impressions, CTR (click-through-rate), and average position.