How do I track my Google Shopping performance?

How do I track my Google Shopping performance?

You can track traffic by viewing the performance reporting section of your Merchant Center account. This reporting is available for Shopping ads, free product listings, and Buy on Google.

How does Google Shopping appear in Google Analytics?

By default, Google uses the link attribute to pull the product page URL for both paid and unpaid clicks. After the click, your Google Analytics reports will start showing organic Shopping traffic under the source and medium dimensions.

What is product detail views in Google Analytics?

Product list views: The number of times a visitor viewed a product list in a section of the online store, including referrals from search engines. Product detail views: How often a visitor clicked on a product detail page or box. Product adds: When the product was placed in a visitor’s shopping cart.

What is Google product sync in Analytics?

The “SAG” in sag_organic stands for Surfaces Across Google. These parameters are Shopify’s way of helping you track the organic free traffic coming from Google Shopping. The default behaviour in Google Analytics for Organic Google Shopping traffic is to include it in the google / organic bucket.

What is Google product sync Google Analytics?

The Analytics product linking summary lets you see the other Google accounts, products, and services that an account administrator has linked to your Analytics account and data. This makes your Analytics account a central place to analyze all of your data, and enriches your data experience across all of your accounts.

What do I See on my Google Analytics?

For each list, you see the number of products users viewed in the list, the number of times users clicked products in the list, and the click-through rate for the list.

How to report shopping campaigns in Google Analytics?

Link your Google Ads and Analytics accounts. Sign in to Google Analytics. Navigate to your view. Open Reports. Select Acquisition > Google Ads > Shopping Campaigns. The shopping dimensions in this report (Shopping Category, Shopping Product Type, Shopping Brand) cannot be used as secondary dimensions in standard reports or at all in custom reports.

How to check the performance of Google Ads?

Dig deeper into campaign performance with the Campaigns and Google Ads Campaigns reports. For example, if the metric values here aren’t what you were expecting, you can check the details of individual campaigns to see where there are performance weaknesses.

How to find your most popular ecommerce products in Google?

Head over to your WordPress dashboard and go to Insights » Settings. Then, navigate to the eCommerce tab. Now, you’ll see your eCommerce settings. Put a check on Use Enhanced eCommerce to allow the plugin to collect more-detailed eCommerce reports.