How do I use Google Tag Manager to track clicks?

How do I use Google Tag Manager to track clicks?

Here’s a brief overview of the steps we’re going to take to track button clicks:

1. Find your button.
2. View the source code.
3. Enable the variable.
4. Create a tag.
5. Create a trigger.
6. Preview the container.
7. Check Google Analytics.
8. Publish the container.

How do I track link clicks on my website using Google Analytics and Google Tag Manager?

1. Step 1: Enable click variables in GTM.
2. Step 2: Put GTM in Preview Mode.
3. Step 3: Create your click trigger for all clicks.
4. Step 4: Identify the unique click-related variable.
5. Step 5: Modify the GTM click trigger to fire only for the specific link click.
6. Step 6: Implement the GA click tracking tag.
7. Step 7: Test the tag.

Does Google Tag Manager replace Analytics code?

Google Tag Manager does not replace Google Analytics. Instead, it helps users to easily add Google Analytics tracking code (tag) to a website, deploy GA event code snippets and define rules when each code must fire. Google Analytics is not the only tag compatible with Google Tag Manager.

How to set click events in Google Tag Manager?

Go over to the Tags tab on Google Tag Manager. Click on the New button. Then, rename the tag. Go to tag configurations by clicking anywhere on the Triggering window under the Tag Configuration section. The goal is to send click events to Google Analytics, so choose Universal Analytics for the tag type.

How to test click triggers in Google Analytics?

Before you can test out your click triggers, they must first be connected to a tag which can send specific click events to Google Analytics. Go over to the Tags tab on Google Tag Manager. Click on the New button. Then, rename the tag. Go to tag configurations by clicking anywhere on the Triggering window under the Tag Configuration section.

How does Tag Manager work in Google Analytics?

Google Tag Manager uses trigger configurations to fire tags in response to events. This article explains how to use Tag Manager to set up Google Analytics event tags that are triggered in response to clicks on links, clicks on other types of elements, at timed intervals, and when a forms are submitted.

How to add click events to Google Analytics?

Go to tag configurations by clicking anywhere on the Triggering window under the Tag Configuration section. The goal is to send click events to Google Analytics, so choose Universal Analytics for the tag type. Select Event for the Track Type and type Add to Cart on the Action text box.