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How do I filter out bots in Google Analytics?
Filter Out Known Bots All you need to do is go to Google Analytics and click on the ‘Admin’ cog in the bottom left hand corner. Go to ‘View Settings’ and tick the checkbox that says ‘Exclude all hits from known bots and spiders’.
How does Google detect bot traffic?
Known bot traffic is identified using a combination of Google research and the International Spiders and Bots List, maintained by the Interactive Advertising Bureau. Visit the Interactive Advertising Bureau (IAB) website for more information.
What is bot traffic Google Analytics?
Bot traffic in Google Analytics is non-human traffic to your website from spiders and robots. It appears to be legitimate traffic but it is actually spam, and is generally low quality traffic that will skew your aggregated data.
What does bot traffic mean in Google Analytics?
Let’s talk about bot traffic in Google Analytics. Most of the time, bot traffic in our analytics data gets a bad name. We think of it as spam, and we don’t want this data anywhere near our reports.
How can I keep bots out of my analytics reports?
The easiest way to keep bot traffic out of your Analytics reports is to use Google’s automatic filter. To set up this filter, go to your view settings and check the box that says “Exclude all hits from known bots and spiders.” I’ve used Google’s auto filter on almost every account I’ve analyzed.
Where do I Find my bot filter in Google Analytics?
That way other users in your account will know the view is only for testing bot filters. Google organizes views alphabetically. If you start the name of your view with “XX,” it should show up at the bottom of the view list, and most users won’t see it in your account. In your new view, uncheck your bot filter.
How to protect your data from bot traffic?
Defending your data against bot traffic is a bit like playing whack-a-mole. You have to identify the unwanted website hits and respond. Let’s look at how we can identify bot traffic. And let’s walk through some strategies for blocking this traffic from our analytics reports.