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How do I reduce duplicate content?
There are four methods of solving the problem, in order of preference:
- Not creating duplicate content.
- Redirecting duplicate content to the canonical URL.
- Adding a canonical link element to the duplicate page.
- Adding an HTML link from the duplicate page to the canonical page.
How much content is duplicate content?
How much of the web is duplicated? According to Matt Cutts, 25 to 30 percent of the web is duplicate content. A recent study by Raven Tools based on data from their site auditor tool found a similar result, in that 29 percent of pages had duplicate content.
What’s the best way to eliminate duplicate content?
Redirects are very useful for eliminating duplicate content. Pages duplicated from another can be redirected and fed back to the main version of the page. Where there are pages on your site with high volumes of traffic or link value that are duplicated from another page, redirects may be a viable option to address the problem.
Is it OK to have duplicate content on your website?
In cases where duplicate content leads to us crawling too much of your website, you can also adjust the crawl rate setting in Search Console. Duplicate content on a site is not grounds for action on that site unless it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results.
How to avoid duplicate content in Google search?
In addition, you can use the Parameter Handling tool to specify how you would like Google to treat URL parameters. Avoid publishing stubs: Users don’t like seeing “empty” pages, so avoid placeholders where possible. For example, don’t publish pages for which you don’t yet have real content.
What happens if you repair a duplicate page on Google?
For one, when you avoid or repair duplicated pages, your customers get to see the content you want them to see. And secondly, you get to communicate to Google that you’re not being deceptive. To help you get started, we’ll define duplicate content, clarify the two types according to Google, and share the consequences of each.