How do I view custom events in Google Analytics?

How do I view custom events in Google Analytics?

Event tracking using Google Tag Manager

1. Log into Google Tag Manager.
2. Select “Tags” from the left-hand side.
3. Create a new tag and select Universal Analytics as the Tag Type.
4. Set your Google Analytics Tracking ID.
5. Choose “Event” for the track type.
6. Set your Event Category, Action, Label and Values.

How do I set up events in GA4?

How to set up custom events GA4 using GTM

1. Step-1: Log in to your GTM account and then click on ‘Tags’ in the left-hand side menu:
2. Step-2: Click on the ‘New’ button to create a new tag:
3. Step-3: Name your tag ‘Button Click’ and then click on ‘Tag configuration’.

How are events used in Google Analytics 4?

So in Universal Analytics, events were designed for tracking actions withina page. In contrast, in Google Analytics 4, events are used to send all types of data to your reports. This includes actions, details about your users, and other information about your website. If we compare this to Universal Analytics, data was always sent as a ‘hit’.

How are events implemented in Universal Analytics property?

In a Universal Analytics property implemented via gtag.js (“UA-XXXXXXXX”), events are implemented as a separate hit type, using the dimensions Event Category, Action, and Label and the metric Event Value. When collected, they appear in your reports and there are no limits to the number of different event, dimension and metric values.

How do I Mark an event as conversion?

Select your property. In the left pane, select Events. Locate the event, then on the right, turn on Mark as conversion. Once you mark an event as a conversion, it appears in the Conversion Events table. New conversions may take up to 24 hours to appear in your reports.

How long does it take for conversion events to appear?

Once you mark an event as a conversion, it appears in the Conversion Events table. New conversions may take up to 24 hours to appear in your reports. If you don’t see conversion data within this timeframe, you may want to confirm that your data is being collected.