Contents
How do you build a site silo for external and internal linking?
Internal link strategy #2 – the category silo
- Create categories on your blog based on the terms you’d like to rank for (PPC, Miami)
- Create great content for each category – make content hyper-specific to that category.
- Link category posts together using anchor texts related to your keywords.
What makes good SEO content?
In an effective content SEO strategy, your keyword strategy and the way you structure your site work together. In a proper keyword strategy, you’ll have thought about common, competitive keywords as well as more long tail niche search terms. You should make a similar dichotomy in your site structure.
What does working in a silo mean?
In simple terms, working in silos means operating in a kind of bubble—on your own or as part of an insular team or department. It is often employed as a metaphor for groups of people (e.g., a team is a ‘container’ of colleagues) who work independently from other groups.
How to create a silo structure on your website?
A well defined silo structure will help Google understand your content. And that will improve your SEO and make it easier to rank your pages on Google. One way of creating a silo structure is through internal linking. And that’s what I’ll show you how to do in this article.
How does silo structure help in backlink building?
Ease of backlink building: With silo structure in place, you can build 80% of your links to the important silo pages. As the silo pages will be linking to other blog posts in the category, the link juice will flow evenly throughout your entire site. The silo structure will streamline the process of backlink building.
How do “silos” relate to SEO? “Links” are an important concept in SEO. When another website links to yours, it’s a powerful signal that your website is a reputable source of information. Links also serve as a portal for search engines to access new pages.
How big should a silo be in WordPress?
The reason you are creating the silo content in WordPress page is because they should not be buried inside your blog archives and should be timeless. Make sure the silo content you create should be epic and should at least be 4000 – 7000 words long. Personally, on my niche sites, the silo content I create are of around 7000 words.