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How does Google Tag Manager Track image clicks?
Create your tag
- Create and name a new tag.
- Click into the “Triggering” section at the bottom of the page and select the trigger you just made.
- Click “Tag Configuration > Google Analytics: Universal Analytics”
- Select Event as the “Track Type” — this will create an Event in Google Analytics when our element is clicked.
What can I track with GTM?
What can you track in Google Tag Manager (GTM)?
- Events (link clicks, PDF downloads, add to cart click, remove from cart click)
- Scroll tracking.
- Form abandonment.
- Shopping cart abandonment.
- Video views tracking.
- All exit link clicks.
- …??????
Can You track clicks on a button in Google Analytics?
You can use Google Tag Manager to track button clicks into Google Analytics without needing to modify the code on your website. I’m going to walk you through tracking clicks on a button used in a form, but you can use the same technique for tracking buttons in your navigation, banners, content, and more.
How do I tag a click in Google Analytics?
Select ‘Tags’, click ‘New’ and name your tag. For my example, I’m going to name the tag ‘Button Click – Email Sign Up’. Then select ‘Tag Configuration’ and choose ‘Google Analytics’ as the ‘Tag Type’. Select ‘Pageview’ and change this to ‘Event’. Now we can choose how we want clicks on our buttons to be reported inside Google Analytics.
Is it good to track clicks on links?
The focus in digital marketing is to keep users on your site, but external linking isn’t a bad thing. It helps greatly with user interactions and can do a great job of showing you what users want more information about when tracked – giving you further focus for your content and other marketing efforts.
Where do I find data for button clicks?
Apart from the Real-Time reports, you’ll also find data for button clicks in the Events reports. To find them, select ‘Behavior’, then ‘Events’, and then ‘Top Events’. Once data is available, you’ll be able to see ‘Button’ inside the report.