How does User ID work in Google Analytics?
User-ID lets you associate a persistent ID for a single user with that user’s engagement data from one or more sessions initiated from one or more devices. Analytics interprets each unique user ID as a separate user, which provides a more accurate user count in your reports.
How do I know if cross-domain tracking is working in Google Analytics?
Steps to check cross-domain tracking in Google Analytics
- Check if both domains are validated under the same property.
- Validate source domain in the referral exclusion list in Google Analytics.
- Check if the allow linker in GTM is set to true.
- Target domain should have a linker parameter in the URL.
What does sessions mean in Google Analytics?
group of user interactions
A session is a group of user interactions with your website that take place within a given time frame. For example a single session can contain multiple page views, events, social interactions, and ecommerce transactions. Those sessions can occur on the same day, or over several days, weeks, or months.
Where should the Analytics tracking code be placed?
As per Google Analytics’ instructions, your tracking code should always be placed just after the opening of the tag of the website.
Where does the Google Analytics client ID come from?
Google Analytics generates a unique numeric Client ID for each browser–device pair. When a user visits a site, a Google Analytics tracking code sends this ID along with session data – page address, referral source, language, etc. – to Google Analytics. The Client ID cookie exists for two years.
How are unique user IDs calculated in Google Analytics?
New and unique users are calculated using unique User-IDs rather than unique Client IDs. Cross-device reports that leverage the User-ID will be enabled in that view. Warning: Once you enable the User-ID feature for a view, you cannot disable it. That view will only show hits for which the userId field was set.
When does the Google Analytics client ID cookie expire?
The Client ID cookie exists for two years. That is, if you go to the same site from the same browser within two years, Google Analytics will understand that you’re the same user. Each time you visit, the cookie will be reset to expire two years from the time of your visit.
How are analytics processed in a user ID?
Analytics hits, like pageviews, events, or transactions, for which the userId field has been set, are processed separately from non-userId hits and will only be visible in User-ID-enabled views.