Contents
How to connect marketing cloud and Salesforce Org?
Steps to Login to Marketing cloud org – Navigate to Email Studio —> Click Admin ——> Click Salesforce Integration —–> Click Edit. Select Scope by User if applicable for your data access configuration. If prompted, click Upgrade to Connected App ——->Click Connect Account.
How to track website engagement in Salesforce cloud?
You can quickly track key lead website engagement data to identify product and services preferences, and even collect custom tracking events with your website tag management solution such as Google Tag Manager, Adobe Tag Management and others.
How to view email tracking data in Salesforce?
After you start sending emails, follow these steps to access tracking data. Navigate to Email Studio. Click Tracking. Click Sends to view a list of your sends. Click an email for a deeper look into how your subscribers interacted with that email. After you select a specific email, you can view tracking data, including:
Where do I Find my Salesforce account name?
There are a few ways to locate the Account Name and MID after you log in to Marketing Cloud (using your credentials at https://mc.exacttarget.com ). Option 1: Your account name is located immediately to the left of your username in the top corner of the Marketing Cloud interface.
What do you need to know about Marketing Cloud Connect?
Marketing Cloud Connect requires a relationship between a single Marketing Cloud account and one or more Salesforce Org. Your Marketing Cloud account must be provisioned and enabled for use with Marketing cloud Connect prior to connection. Subscriber Key is required for Marketing Cloud Connect.
Can you use the trailhead playground for Marketing Cloud?
Marketing Cloud isn’t available in the Trailhead Playground. So, while you can use your Trailhead Playground to review steps in Salesforce CRM, don’t try to follow along for steps in Marketing Cloud. You’re ready to bring the power of your marketing data together with your CRM data—and Marketing Cloud Connect is here to help.
What makes for a personalized marketing cloud experience?
In order to truly deliver a personalized experience for constituents using Marketing Cloud, each interaction must take into account the previous interactions and any other information about that individual.