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What does a nofollow tag do?
A nofollow tag is a basic piece of HTML. Appended to a hyperlink, it allows webmasters to control whether search engines follow a link or not.
Why is nofollow important?
Nofollow links inherently bolster your domain authority, improve brand awareness, and drive traffic to your website. They also help normalize your link profile, so you don’t need to worry about spam or suspicious links harming your search engine rankings.
What is a nofollow link Google?
nofollow is a setting on a web page hyperlink that directs search engines not to use the link for page ranking calculations. It is specified in the page as a type of link relation; that is: .
How do I use nofollow tag?
A nofollow link is a type of link that tells search engines to not pass any link authority from your page to the other website that you’re linking to. You can turn any link into a nofollow link by adding the link attribute rel=”nofollow”. Links or backlinks are an important search engine ranking factor.
Is nofollow good or bad?
In fact, building nofollow links can be a great way to drive traffic, boost SEO, leverage social signals and influencer marketing, and create a domino-effect link-building strategy. In other words, nofollow links aren’t nearly as bad as they sound.
What does it mean to have nofollow tag on website?
The inclusion of a nofollow tag instructs the search engines NOT to visit the site or rather not to ascribe credit to boost the ranking of the destination site based on the link. “In general, we don’t follow them. This means that Google does not transfer PageRank or anchor text across these links.
Is it possible for Google to ignore a nofollow link?
This time, the head of SEO at SurveyMonkey decided to answer the question: “Does Google actually follow nofollow links”. To find out, he added a nofollow link to one of SurveyMonkey’s 404 pages. That link led to a page that wasn’t indexed yet. In theory, Google should ignore that link.
What does dofollow Link Mean in Google search?
The second link is from a blog post on a site that doesn’t have nearly as much authority. However, the link is dofollow: Which means: that link WILL boost my Google rankings. With that, it’s time to find learn…
What does it mean when Google doesn’t follow a link?
“In general, we don’t follow them. This means that Google does not transfer PageRank or anchor text across these links. Essentially, using nofollow causes us to drop the target links from our overall graph of the web.