What is Amazon suppression list?
Like the blacklist, the suppression list is a list of recipient addresses that Amazon SES blocks because the addresses have recently caused a hard bounce for any Amazon SES sender.
What does it mean when emails are suppressed?
If an email address bounces too many times, it will be suppressed in your account to prevent you from sending to it. This helps to protect your sending address and server from being blocked for spamming.
What is a suppression file?
A suppression file is simply a file of records that you should be removing from your database. These can be goneaways (people or companies that have moved address), could be deceased people (for obvious reasons) or people who have requested not to receive communications via email or telephone.
What is a suppressed file?
What is a suppression group?
The suppression list informs your email program to stop sending to that contact. The unsubscribe group is what the recipient clicks to inform the sender they’d no longer like to receive emails, while the suppression list is what the sender uses to suppress sending to unsubscribed recipients.
What does it mean to be on a suppression list?
What is a Suppression List? A suppression list is a list of contacts that you do not want to send to because sending to these contacts could hurt your sending reputation and delivery rates.
Do you have to set up suppression list for email?
Most email service providers will automatically pull out any contacts that have unsubscribed from your emails. And remember, you have to give leads an option to unsubscribe in every email to meet CAN-SPAM laws. But just ensure you’re casting a wide net, set up a suppression list for all the folks who have unsubscribed.
Why do I need a spam suppression list?
The suppression list is required by the CAN-SPAM Act to ensure that email senders have a method of opting-out recipients who unsubscribed or marked email as spam. The suppression list also collects emails that bounce, are blocked, or invalid.
When to suppress a lead on an email list?
Suppress those leads who haven’t opened an email in over a year, in over six months, or even in over three months, depending on your company’s sales cycle. It’s best to stick to suppressions relating specifically to email if that’s the channel your lists are intended for.