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What is Google GA4?
Google Analytics 4 (or GA4) is a completely new version of Google Analytics that uses Firebase Analytics on the backend. It was previously known as the “App + Web” beta, but is now the default experience when you create a new property, and it will soon replace Universal Analytics.
How do I know if I’m using GA4?
Once the page has finished loading take a look in the bottom section at the JavaScript that has been loaded, you are looking for either ‘ga. js’ or ‘analytics. js’ this will let you know which version of Analytics you are using.
How does call reporting work for Google Ads?
If you’re new to call reporting, start with About call reporting. Call reporting uses phone numbers (Google forwarding numbers) that track your online ad performance for call conversions, and your number or numbers may change and vary over time.
How are call impressions tracked on Google Ads?
Impressions are tracked through a Google forwarding phone number when the call button is clicked. Ads that contain enough information will have the phone number replaced on the landing page once the redirect happens. Website call ads may not show up as a call ad.
Can a website be tracked by Google Analytics?
The answer is YES. Google Analytics counts each visits to your website, including your own, as real data. Though Google Analytics allows you to analyze what people do after landing on your website, how long they stay, what other pages of your website do they visit, etc. but you must ensure that your visits are not included in the metrics.
What does the PTR mean on Google Ads?
The phone-through rate (PTR) is the number of phone calls received (the figure in the “Phone calls” column) divided by the number of times your phone number is shown (what’s shown in the “Phone impressions” column). Call reporting data can also provide details of each phone call. Learn how to see the details of each phone call.