What is non interaction hit GTM?

What is non interaction hit GTM?

By default, a new Google Tag Manager tag has the “Non-Interaction Hit” field set to False. What this means is that the tag will be intepreted as a user interaction by Google Analytics and therefore will prevent a single page session from being recorded as a bounce.

How do you measure website clicks?

Start by clicking on your Behavior tab, then select the events and overview options. Under the Event Category section, you can see how often links are being clicked in relation to other events that you’ve set your Analytics to track.

What is non interaction hit True or false?

Non-interaction hits (events) are hits which you would like to track but are not initiated by the user on the website. If the non-interaction hit parameter is set to ‘true’, Google Analytics will consider the corresponding event is not initiated by the user and it will not affect bounce rate metric in Google Analytics.

How can Google Analytics track external link click?

Google Tag Manager allows you to create unique click “variables” and “triggers” to pull in the “click url” to your Google Analytics event field dynamically. Here’s an example of what an External Link Click event could look like in Tag Manager with a trigger example as well:

Is it good to track clicks on links?

The focus in digital marketing is to keep users on your site, but external linking isn’t a bad thing. It helps greatly with user interactions and can do a great job of showing you what users want more information about when tracked – giving you further focus for your content and other marketing efforts.

How to track all link clicks using Google Tag Manager?

If we click on the Event Category “Link click” we see a table showing Event Action and Event Label. The Event Action is the URL that was clicked. The Event Label was the Click Text. If there was no Click Text, for example a user clicked an image that linked to a new page the Event Label appears as (not set).

Why is it important to track internal links?

Tracking internal links gives great insight for user experience purposes and when used with other metrics (scroll tracking, time on page, etc.), it can create a good user experience report without the need for extra tools. The setup is similar to the external links above.