Contents
What is Sender Authentication Package Marketing Cloud?
SAP or Sender Authentication Package is a set of tools provided by Salesforce Marketing Cloud (SFMC) to provide branding services to the customers. It matches the client’s domain and ensures that authenticated emails are sent to the end customers.
What is a Sender Authentication Package?
Sender Authentication Package (SAP) is a Marketing Cloud account branding tool that allows you to customize links and images to match branding for the authenticated domain you’re sending email from.
What is DNS marketing cloud?
DNS Record Maintenance for Your Marketing Cloud Custom Domain and Email Sending. Marketing Cloud recommends using a custom domain for email sending and Reply Mail Management activities. Marketing Cloud sometimes adds a name server or changes sending IP addresses, requiring updates to your DNS records.
Can you have multiple MX records?
Multiple MX records can be defined for a domain, each with a different priority. If mail can’t be delivered using the highest priority record, the second priority record is used, and so on.
How do I delegate a subdomain?
Migrate the existing record for subdomain.example.com from an Address record to a delegation. To create a delegation, right-click the domain (example.com) and select New Delegation from the shortcut menu. Click Next in the Delegated Domain Name wizard. Type the sub-domain under ‘Delegated domain” you want to delegate.
What is subdomain delegation?
Subdomain delegation allows different individuals, teams, or organizations to manage different subdomains of a site. DNS delegation is not possible for Cloudflare domains on a CNAME setup.
Can you have two MX records with the same priority?
Two MX records with the same priority will share the workload. The server with the higher preference number will be contacted only if the servers with lower preference number are unavailable (this is typically used for backup mail servers).
Why do I have multiple MX records?
The purpose of multiple MX records is to either: Provide some load balancing by using multiple MX records with the same preference set. Provide a backup MX that can be used if the primary one is unavailable.
Which is the sender authentication package in Marketing Cloud?
In this module, you explore the solution to help your sender reputation along in record time: Marketing Cloud’s Sender Authentication Package (SAP). SAP gives you tools to validate your brand as an email marketing entity and give you access to the inbox.
How does sender authentication package ( SAP ) work in Salesforce?
This domain usually works as the from address for the email sends from the marketing cloud account. When a SAP package is purchased, Salesforce authenticates email sends using the Sender Policy Framework (SPF), Sender ID, and DomainKeys/DKIM authentication. Salesforce provides mutiple options with SAP configuration such as :
What does send management in Marketing Cloud do?
While this tool secures the domain reputation, Marketing Cloud also implements the DKIM (DomainKeys Identified Mail) email authentication mechanism to make sure each email message is trustworthy.
How does Salesforce authenticate domain in Marketing Cloud?
Salesforce buys the domain for you and configures SAP on it, this domain is used dedicatedly for Marketing cloud Delegate an existing domain or a sub-domain that you own. Salesforce will authenticate this domain/sub-domain for you. Self host DNS using a Domain/sub-domain you own.