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The tutorial is an in-depth overview of how to capture URL parameters when a lead visits a landing page directly but if a lead visits a different page then fills out the form, those URL parameters won’t be captured.
The cookies utm_source, utm_medium and utm_campaign should be visible in the console. Now that all the UTM parameters are being stored in the lead’s browser, the forms need to be configured to grab the cookie value. The Code on your page should look similar to this.
Where does the data from a Cookie come from?
Cookies are some form of storage within your browser that is generally used to store some kind of IDs such as userids and session ids, some session parameters, for instance, if you already agreed to a cookie gate or some personalization parameters. They are generally split into two categories:
Cookies, tracking scripts, and pixels are different tools used to get a better understanding of the users on your website. They are used to help identify, collect, and transfer data from a given site to software catering to analytics and advertising services.
Where do you find URL parameters in JavaScript?
Now start using URL parameters in your marketing links. When someone clicks one of those links, every URL parameter and its value will be saved for the duration of their visit. Parameters look like ?parameter=value at the end of URL, where parameter is the name of your parameter and value is anything you want.
How do I create a cookie in jQuery?
The syntax for creating a cookie using the jQuery plugin is very simple. Using the variables defined in the first step, the cookie values can be set. To ensure the cookie values are being stored in the browser correctly, open up Chrome -> Developer Tools and click on the Resources tab.