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Why Google is not taking my meta description?
There are many situations where the search engines won’t display your title tag or meta description. The title or meta description you specified is too short or too long. The title or meta description you specified is not an accurate reflection of what your page is really about.
Do meta descriptions affect SEO?
Do Meta Descriptions Affect SEO? The short answer is no, they don’t technically impact SEO. However, they are an important part of your SEO strategy as they are one of the first things searchers see when they encounter one of your pages.
Why did Google change meta description?
Google’s algorithm rewrites meta descriptions based on the relationship between the search query and the web page content. So if you have an issue with Google rewriting the meta tags, take a closer look at how the search query relates to the on-page content.
What’s the purpose of a meta description tag?
A meta description tag is generally used to inform the search engine with a short, informative summary of what your page is about. High-quality descriptions can sometimes be displayed in Google’s search results as search snippets, helping you get higher click-through rates from SERPs.
Why does Google show the wrong meta description for my site?
NOTE: If you need help with titles, use this guide: Google shows wrong titles for my site. The most common reason that Google shows a different meta description than the one you provided, is that they think that their snippet is better (for that search, for that user).
What happens if you write a short meta description?
Chances are that search engines will view short meta descriptions as lacking in substance and therefore quality. This can both potentially hurt your ability to have the page rank and most certainly have the description replaced with content of Google’s choosing.
Why do I have to include my phone number in my meta description?
If someone searching on a phone sees a list of search results and yours is the only one which includes a number they can quickly call without having to search further, you have naturally increased your chances of getting the call.