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Why is GTM tag not firing?
Sometimes a tag is not firing where it should because of multiple triggers or multiple rules within a trigger. The Solution: As all tags fire as a result of trigger configurations, this is normally the best place to start when tags are not firing as intended. Start by double checking your trigger settings.
How do I trigger an event in Google Tag Manager?
To create a new custom event trigger:
- Click Triggers New.
- Click Trigger Configuration and choose the Custom Event trigger type.
- Enter an event name. Select “use regex matching” to allow this field to handle regular expressions.
How do I access GTM?
To grant access to your Google Tag Manager container, select User Management under the container admin options. Click the blue + button in the top right corner to add a new user to the GTM container. Add the email address of the user you would like to add, then select Publish under the Container permissions.
Does Google Analytics track button clicks?
You can use Google Tag Manager to track button clicks into Google Analytics without needing to modify the code on your website. I’m going to walk you through tracking clicks on a button used in a form, but you can use the same technique for tracking buttons in your navigation, banners, content, and more.
Why is my event tag not firing in GTM?
Luckily, with Google Tag Manager (GTM), you can use their preview mode to be able to see exactly what is causing the issue. Let’s have an example below: Your event tag is not firing. Sad times Ah, we see this is set a link click (check #5 instead of #4) and does the click URL contain .pdf? Those are your starting points to fix your issue.
Why do I need GA settings in GTM 5?
The GA settings variable allows you to store all of your tracking ID, fields to set, custom dimensions/metrics, etc. in one place, and then reference those in other tags. If you don’t have this, it immediately becomes harder to keep track of what settings are in what tag and these should usually be uniform anyway.
What should I do if my GTM doesn’t work?
Before all publishes of GTM, the workspace should be QA’d by multiple users to ensure it will work properly, and ideally, this should be tested in multiple browsers. If you take that approach, that will work to eliminate most potential issues.
What happens if you try to block a link in GTM?
If you try to block the link click trigger with the Pageview trigger, that will not work. And the same principle applies to all trigger types in GTM. So the key takeaway here is that you fight fire with fire.