Interview With Anna: CEO At 4Sync

I am a Russian-born American entrepreneur and also an international development consultant. I founded my first start-up at the age of 23 and today at 28, I am the CEO at 4Sync (beta). I am also a huge tech and social media geek – I like to describe myself as a geek in heels!

4shared’s mission statement is: 4 The World With No Limits. 4shared gives you 15GB of space for free, more than any competitor. I decided to incorporate the same mission statement into 4sync (beta).

We know that people everywhere want file storage. 4shared has successfully been part of consumers’ everyday mobile lives around the world and we understand cultural nuances. People need to access their valued digital media wherever they are, from any device.

Cloud storage solutions don’t address the real market need: that consumers and businesses need to store and access large volumes of larger and larger-sized digital files for little or no cost. 4sync (beta) is here to save the consumer.

Originally I got involved with 4shared, the world’s largest file sharing website. I joined their team to assist them with penetrating the US market and building a stronger brand awareness in the US. 4sync (beta) was developed as one of 4shared’s add ons, to synchronize user 4shared data across all devices.

After a few months went by, we noticed how much 4shared users loved 4sync, giving it rave reviews in its very begging (Do you mean “beginning”?)  stages – we made a decision to combine 4shared with 4sync = 4shared-sync. However our users did not like the new version of the application and by popular demand we separated the two products into 4shared and 4sync (beta).

The 4shared team was impressed with the work I’ve done thus far with 4shared and because I had previous experience in running my own online business I was appointed the CEO of 4sync (beta) in March of this year. The company was officially incorporated in the US and we opened a small office in San Francisco in June.

I am working with our development teams in Kiev and Moscow.  We are building 4sync (beta) into a powerful stand alone cloud storage solution. The  response from our customers has been nothing less than amazing. We are very close to finishing the first phase of the product and we will be launching it in September.

Don’t ever stop believing in yourself, and don’t be too hard on yourself, find the right balance in your life and always be grateful.