What is custom event in Google Analytics?

What is custom event in Google Analytics?

the custom event trigger is used to track interactions that occur on your website or mobile app that aren’t handled by standard methods. The most common use is when you want to track form submissions, but the default behavior for the form has been altered (e.g. the submit browser event has been overridden.)

How do I add an event parameter in Google Analytics?

Click Custom definitions under Configure (in the left navigation), click the Custom metrics tab, then click Create custom metrics:

  1. Enter Metric name.
  2. Enter a Description for your custom metric.
  3. Select an Event parameter from the list or enter the name of a parameter you’ll collect in the future.

How do you fire a custom event?

Fire custom events To fire a custom event from the host element use the standard CustomEvent constructor and the dispatchEvent method. The CustomEvent constructor is not supported on IE, but the webcomponents polyfills include a small polyfill for it so you can use the same syntax everywhere.

What is ga4p?

Google Analytics 4 (or GA4) is a completely new version of Google Analytics that uses Firebase Analytics on the backend.

How to track custom events with Google Analytics 4?

To send custom parameters, you must expand the Event Parameters section in the Google Analytics 4 event tag and then click Add Row. Enter the name of the first parameter. In my case, that is menu_item_url. In the Value field, I will insert a variable that returns a clicked URL.

Where to find custom parameters in Google Analytics?

You can always click the Parameter reporting tab on top of the All events report to see a list of the events that have custom parameters enabled, and you can click the event name to edit the parameters. Once you see the parameter selector, you can search for the parameters name in the list.

How are event names different in Google Analytics?

In Google Analytics: App + Web, you collect events. One event differs from another event by the name it uses. An event with the name page_view is different from, say, an event with the name file_download. This is all run-of-the-mill stuff. You know this.

How to create custom dimensions in Google Analytics 4?

In Google Analytics 4, go to All Events and then click Manage Custom Definitions. Since we sent 2 custom parameters with the menu link click, we must register them both here. Click the Create Custom Dimensions button and then enter the name of the first parameter that you sent. In my case, that is menu_item_url.